The Agentic Interface Has Two Faces. We're Building the Easy One.
a16z says the interface is being rebuilt for agents. They're half right. The harder half is how agents behave with people, and almost no one owns it.
Topic
Design Leadership
A collection of 6 issues
How to Lead Design in the AI Era: My New Book is Here
Stop fearing AI displacement. Learn how design leaders can become essential to organizational intelligence with the AI+ framework for strategic relevance.
The Hidden Cost of +AI Thinking
Organizations spending millions on AI implementations are seeing disappointing adoption rates while companies using AI+ approaches achieve widespread adoption. The difference isn't the technology—it's the design thinking. Most treat AI like traditional software, optimizing for the wrong outcomes.
The Biggest AI Mistake Design Leaders Are Making Right Now
Most design teams add AI the way they added dark mode: as a feature to check off. This “+AI” trap layers chatbots or summary buttons onto old systems. Users may see short-term gains, but without rethinking architecture, AI stays unintegrated—present yet untrusted, useful yet disconnected.
What is Product Design?
Product Design is the art of seeing the world through others' eyes. It's a blend of creativity, empathy, and intelligence, where data and beauty meet.
Brand, UX, and the Power of Systems Thinking
Today, UX extends far beyond product design—it’s an interconnected system where every touchpoint shapes the brand experience. From marketing to customer service, every interaction matters. By applying systems thinking, we can craft seamless, cohesive experiences that drive brand loyalty and trust.